The retail industry has always been characterized as one of the largest industries with a great number of businesses and employees being involved. In this extremely competitive environment only high-tech innovations can give retailers an edge over their competitors by further enabling them to increase revenue and turnover.

Internet business owners continue to solicit clients from stores with an intensifying pace, providing them with instant access to services and products. Online selling is the end-to-end solution for the retail industry that has a significant competitive advantage in today’s tech-savvy world.

Mobile shoppers prefer online shopping thanks to the opportunity to buy items on-the-go using their mobile devices, purchase goods at deep discounts thanks to coupon systems and receive exhaustive data on products via QR codes. For retailers, being available on mobile platforms means finding a strategic distinguishing feature that will keep their businesses moving forward.

retail-text-banner

Elinext Group offers professional custom software development services that assist retail businesses in adopting to the digital era and enhancing modern consumer experience. We provide retail solutions that can improve the purchasing process, efficiently respond to your costumers’ demands and sustain cost effectiveness of your business.

Elinext Group’s software can help retail businesses improve their operations, profitability and overall performance. In addition to pure e-commerce, seamless integration of online and physical shopping experiences can draw in many more new customers. Therefore, the combination of innovative IT solutions and customer-centered approach is the key to success on the retail marketplace.

Elinext Group offers retailers professional software development and IT consulting services based on long-year experience and industry-specific know-how:

  • Custom Software Development
    • – Content Management Systems (CMS)
    • – Customer Relationship Management (CRM) Systems
    • – Enterprise Resource Planning (ERP) Systems
    • – Software for Point-of-Sale (POS) Systems
    • – Product Lifecycle Management (PLM) Software
MCOMMERCE-TRENDS-big

mCommerce trends and their benefits for retailers

2015-09-24 by Marina Astapchik

mCommerce continues to grow. The biggest users are the people of Japan, the United Kingdom, South Korea, Netherlands, Germany. Due to holiday effect, mCommerce growth rate is slower in Q2....
READ ARTICLE

Subtitles for Reality: Augmented Technologies in Focus

2011-07-05 by Marina Astapchik

Imagine yourself in a never-have-been-here-before big city at night. The lights are on and you are hungry. You pass along numerous doors of local restaurants and cafes. Would you care...
READ ARTICLE

e-Commerce: World Goes Ahead

2011-07-26 by Marina Astapchik

Internet has been developing rapidly lately. It is hardly possible to imagine a European household without internet connection. According to a survey carried out in 2010 by Initiative D21 public...
READ ARTICLE

Website Design for Mobile Devices

2011-07-26 by Marina Astapchik

In this paper I am going to touch upon the peculiarities of the development of websites for mobile phones (smartphones, iPhone / iPod Touch, PPC), which occupy a significant percent...
READ ARTICLE

Effective Copywriting: How to Write a Copy that Sells

2011-07-27 by Marina Astapchik

How to create a valuable copy that sells? The basic objective of any selling copy is to make a reader take action, typically, buy your product or service or rouse...
READ ARTICLE

Advantages of Enterprise 2.0 ERP Systems

2011-07-27 by Marina Astapchik

It is only recently that IT industry leaders started to develop software applications that are doing exactly what people expect from them. Anthropologically, Google and Facebook are already functions of...
READ ARTICLE

NFC M-Commerce to Take Toll

2011-07-27 by Marina Astapchik

There are places in the US, Europe, and Asia where you can pay your purchases at supermarkets, cafes and restaurants without having to pull your wallet and credit cards out...
READ ARTICLE

Mobile Commerce: 5 Important Tips For a Successful Online Business

2011-11-25 by Marina Astapchik

According to a recent study published by Bitkom, about 10 million Germans regularly use mobile Internet on their mobile devices and this tendency is on the rise. This can be...
READ ARTICLE
Push Sales With Apps for iPad

Push Sales With Apps for iPad

2011-12-15 by Marina Astapchik

Every businessman wants to increase sales. After you reach good level of sales with a website, advertising and some other marketing stuff you need to pay attention to mobile apps...
READ ARTICLE

Why NFC is Critical for Mobile Commerce

2012-01-13 by Marina Astapchik

This year we hear more and more about NFC and its usefulness for mobile commerce and mobile development industry. In fact it's becoming a popular way to make payments in...
READ ARTICLE

7 Reasons Why You Need Green IT

2012-01-19 by Marina Astapchik

Green IT refers to the study and practice of using computers and IT resources efficiently and effectively with minimal, no impact or even positive on the environment. The main purposes...
READ ARTICLE

7 Benefits of QR Code for Consumers

2012-01-24 by Marina Astapchik

Bar code yesterdayVarious types of bar codes have become label standards for many industries for their reading speed and accuracy. Bar codes spread wide a market need arose to expand...
READ ARTICLE

How to Make Money Using Advertising inside Your Mobile Applications

2012-04-16 by Marina Astapchik

It’s not new that apps are everywhere these days (look at the chart). As a developer, you might be good at creating the app, but are you good at generating...
READ ARTICLE

Monetizing with Mobile Advertising

2012-04-19 by Marina Astapchik

One of the most common requests from developers of mobile applications is for reports on monetization. Everyone is interested in success stories about how someone made millions of dollars. We...
READ ARTICLE

Portals Are Key for Retailers to Go Online and Go Mobile

2012-04-19 by Marina Astapchik

In today`s economy traditional marketing methods are getting obsolete. Those retailers whose competitive advantages are based solely on price or selection are at risk to lag behind the times, since...
READ ARTICLE

How Mobile Apps Could Help Businesses

2012-04-20 by Marina Astapchik

The desire to be in the know and ability to utilize all the necessary information 24/7 are among the dominant success drivers for a contemporary person. Numerous IT breakthroughs have...
READ ARTICLE

E-Commerce, M-Commerce, and Now TV-Commerce?

2012-04-22 by Marina Astapchik

Today’s customers are empowered by technology and they can practically go anywhere to find what they want. As connectivity and Internet speeds increase across the globe, there emerge huge opportunities...
READ ARTICLE

When Your Business Needs a CMS and When a Portal?

2012-04-26 by Marina Astapchik

Nowadays there are several thousand products that can be categorized as content management systems. At the same time, there exist a huge number of tools that are claimed to be...
READ ARTICLE

Why Your Business Needs a Mobile-Optimized Website

2012-07-09 by Marina Astapchik

Being in a public place look around and you will notice that there are people who use their smartphones surfing the Internet. And this is not the future, but today’s...
READ ARTICLE

How to Make Your Website Mobile Friendly

2012-07-10 by Marina Astapchik

In this dynamically developing world there is no need to prove how important it is today to be one step ahead of others in order to keep in touch with...
READ ARTICLE

How to Develop Effective M-Commerce Mobile Applications

2012-07-12 by Marina Astapchik

Is it your dream to break a record outpacing Angry Birds and to become a millionaire by having developed the best seller of the App Store? If so, be ready...
READ ARTICLE

The Ideas to Build a Mobile App for Your Fashion Business

2012-07-23 by Marina Astapchik

According to the founder of Parisian haute couture Coco Chanel, “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to...
READ ARTICLE

How to Build Your Retail Portal within Your Budget

2012-07-31 by Marina Astapchik

In the electronic world and “iEra†it’s wise to say: those who don't go with the times, disappear sooner or later. Thus, innovations play a strategic role in the development...
READ ARTICLE

Critical Metrics to Analyze the Effectiveness of M-Commerce Initiatives

2012-08-02 by Marina Astapchik

The stunning expansion of mobile communication has significantly changed the methods of trading on the global scale. The incremental amount of devices suitable for m-commerce encourages the tremendous growth of...
READ ARTICLE

Android App Developers Help Retailers Get Wider Range of Average and Low-Income Clients

2012-09-13 by Marina Astapchik

Not so long ago, the Internet was only a privilege of developed countries, and Apple with Blackberry were just fruits. However, thanks to the tech revolution all the benefits of...
READ ARTICLE

E-commerce with a Lot of Consumers Needs Specific Custom CRM

2013-03-27 by Marina Astapchik

Building customer relations is paramount for e-commerce businesses of all sizes. There is a direct linkage between the way you manage all the interactions with your clients and your overall...
READ ARTICLE

Why Opt for Custom ERP Software

2013-04-15 by Marina Astapchik

Enterprise Resource Planning (ERP) software is a single integrated suite and a core system for medium-sized and large organizations allowing them to streamline all major business processes and operations. When...
READ ARTICLE

50 Questions & Answers about CRM You Always Wanted to Know

2013-05-01 by Marina Astapchik

CRM software is all the rage today. It is gaining great popularity among all businesses. If you are thinking about having a CRM solution in place as well, this article...
READ ARTICLE

Mobile ERP helps manufacturers improve productivity

2013-08-27 by Marina Astapchik

Any market today must adjust to customers with higher expectations. Not only customers require faster responses, but also employees and business owners demand more sophisticated procedures and more advanced implementation....
READ ARTICLE

50 Questions & Answers about Mobile ERP

2013-08-29 by Marina Astapchik

Mobile ERP systems today are taking on and win over more and more followers. The success of this phenomenon is attributable to its numerous benefits such as usability and accessibility,...
READ ARTICLE

7 reasons why Retailers need mobile ERP

2013-10-09 by Marina Astapchik

Rapidly growing technologies and omnipresent mobile devices are calling on retailers to revise the whole process of sale and pay proper attention to the adoption of online selling instead of...
READ ARTICLE

What Cloud ERP Solutions Manufacturers Need?

2013-10-09 by Marina Astapchik

Before going into greater details, it is well worth figuring out what cloud ERP is about. A cloud ERP system is a subscription-based online service provided via the Internet. Instead...
READ ARTICLE

Mobile Augmented Reality Latest Trend

2013-10-09 by Marina Astapchik

Modern astonishing and top-notch innovations have been penetrating all spheres of our life. One of the miracles of human mind and the latest outstanding achievement is mobile augmented reality. To...
READ ARTICLE

7 steps to a stress-free website renovation

2014-07-22 by Marina Astapchik

In the era of worldwide spread of the Internet came the realization of the fact that wars are no longer waged on the real world battlefields, but on the battlefields...
READ ARTICLE

Gamification Strategies in CRM Software Development

2014-08-08 by Marina Astapchik

The mission of CRM software is to increase sales and profit. It seems to be a paradox but one can implement CRM into a server or a computer, still not...
READ ARTICLE

How to turn your website into the best salesman?

2014-07-31 by Marina Astapchik

At present it’s hard to imagine any credible company without its own website. Neglecting such a great opportunity to move your goods or services online would be a huge omission....
READ ARTICLE

Top 10 Business ideas reincarnated into profitable Apps

2014-08-19 by Marina Astapchik

The fact that all businesses should have mobile presence has become undeniable as more and more people involved in the virtual world provided by gadgets like smartphones and tablets.With more...
READ ARTICLE