Elinext received a task for the development of an interactive media website to attract artists and regular people and encourage them to build a virtual wall with their graffiti. Wallpainters.de should be a place where people can show their paintings, share their inner world or just tell something to each other by drawing. Another important feature of the website is to give capabilities to publish commercial advertisements along with users’ paintings. The website should be integrated with a payment system, should have pricing plans and user-friendly UI. Also, an admin panel is required for convenient website maintenance.
Since the website's major audience is people who enjoy drawing the design should be attractive, on the other hand, the design should be related to the urban culture. Another important thing was to illustrate the wall where the user’s paintings were placed. Elinext had to achieve a realistic wall view, a good transition between wall parts, and optimization for various screen sizes. Elinext developers had to develop an algorithm for realistic rendering of paintings also taking into account performance issues.
The website was developed in ASP.NET using HTML5 and jQuery for the client. Elinext developers have developed an algorithm that uses “mask” layers for rendering the wall. Elinext designers had to create different textures and mask layers for realistic wall rendering. Paypal has been chosen as a payment interface for purchasing advertisement areas. All the transactions are secured with SSL.
As a result, Elinext has released a website that provides a good user experience, performance, and monetization capabilities. The developed website engine can be used for various wall sizes and types.