Elinext Group Supports Businesses with efficient ui and ux

Marina Astapchik
IT Trends Research Specialist
November 8, 2012

Creation of superlative web user interfaces and user experiences for various devices is on the agenda of Elinext Group, an international alliance of custom software development companies

November 8, 2012. Despite all the technological advances, the need for a quality web user interface (UI) and user experience (UX) is still paramount. Further, effective and efficient UI/UX is what separates successful web solutions from the unsuccessful ones. UX is about how users experience a software system, while UI is what interface they are interacting with.

In a broader sense, UX refers to what the user does feel internally, including the effects of usefulness and emotional impact, with usability being a key component of ensuring a positive outcome. Much of the experience users are looking for is provided by the UI.

The challenge here is to best convey the desired functionality and content and not to overburden the system. Therefore, creation of a winning UI/UX for the web often requires collaborative efforts performed by a team of specialists. A broad spectrum of practitioners may be involved in the process—interaction designers, usability analysts, systems analysts, graphic designers, software engineers, cognitive designers, etc.

It is now a very interesting time for UI/UX specialists and frontend developers. New technologies such as HTML5 and CSS3 increase the possibilities for development of engaging websites and applications. “Elinext Group has always been driven by adoption of innovations and latest trends. Our UI/UX design expertise is now augmented with responsive web design services,” said Gennady Sergeenko, Project Manager at Elinext Group.

Three key technical features lying at the heart of responsive web design are media queries, flexible grid-based layout with relative sizing, and flexibility of media through dynamic resizing or CSS. In the age of rapid and pervasive information flows, simplicity comes to the forefront. Often neglected, it can make a huge difference to user experience, engagement and revenues. Responsive web design allows to create clean, attractive designs as well as expand the reach to new platforms and audiences.

“Elinext Group’s UI/UX specialists are constantly thinking of new and better concepts for web solutions across multiple platforms, including desktop and laptop computers, mobile phones and tablets. For this we recruit the brightest talents,” concluded Gennady Sergeenko.

Please view our design portfoliohttps://www.elinext.com/designportfolio

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