Since our whole planet has become obsessed with smartphones and tablets, you cannot ignore the fact that the businesses need to go mobile and that many successful businesses already have a mobile presence.
You’ve made your choice to “go mobile” too and turn to mobile app development. Here, the core issue appears of what is to be done first and what mobile application development aspects require special attention.
First, you need to choose a reputable mobile app development company or hire a professional mobile application developer in staff. In many cases, it would be hard to find a single developer to create a mobile app exactly to your requirements. Therefore, it would be wiser to turn to a trusted mobile app development company where several experienced mobile app developers will work on your web product.
Say you met a friend recently who praising the UI or UX of the mobile app he had just interacted with. You did not show it but these terms were absolutely unfamiliar to you. It may be useful to know what these two terms mean and how they work together in the mobile app development process. You might ask: Why do I need UI and UX?
We would say the success of your mobile app fully depends on the UI, UX, and the Content. It is evident what the term Content stands for. But what do the UX and UI apply to?
Let’s start with the more narrow term – the UI, or User Interface design. The UI displays how the product is laid out, including the design of each page and each screen and icon the user interacts with.
Imagine you visit a website or download an app. Everything you see and press is the User Interface Design. However, not everything that glitters is gold. After your interaction with the website is over, you may have a strong feeling of disappointment if the site was not functional or if you failed to find the info you searched for. This is where the term UX, or User Experience, comes in, which depicts the way you feel about this or that web product during or after your interaction.
To have a better understanding of UI and UX terms, let`s have a look at 10 Features that differentiate them.
So as you can see from this table, the UX includes the UI. User Experience is a much broader term than UI and can be used in various applicable areas. UX is everything we feel – all our emotions towards each product or service we use. It is also the reason why we do this or that kind of thing.
Let’s look at UI and UX from the analogy of riding a bike. While the bike, pedals, and speed switch can be named the User Interface, the UX is why we do the cycling itself – for the experience it gives us. The same can be said about UX in mobile application development. Your mobile app may have a fantastic design but not serve your customer`s needs. Therefore, once you have decided to create a mobile app, you need to make sure that both UX and UI designers are “in the game”.
With the huge amount of analysis, tests, and interviews, a UX designer may help you decide if a mobile app is even worth building, and, if so, could create the ground for successful mobile app development.
There are many mobile app development companies in the marketplace today, but only a few of them have UX and UI designers in staff. Many app development companies simply hire web developers to combine some of the duties of UI and UX designers. Very often this results in poor quality and a frustrating user experience. Needless to say this would cost you time and money with no positive results.
Now that you know what UI and UX are about, the success of your product fully resides on the choice of a highly professional mobile app development company that will help you bear fruit and deliver your customers with the kind of unforgettable user experience they long for.
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Technology Areas: UI and UX mobile application development, iOS, Android, Tablets