How to Evaluate a Business Idea

However exciting your new business idea might seem at first sight, make sure to take your time for its evaluation. To be a success, your product should be unique, address a real problem, and offer incentives for customers. Those incentives can represent the price, or quality of functionality improvements, for instance. How to know whether … Continued

How Serverless Architectures Make Chatbot Development Profitable

Over past decades, a lot of IT technologies have been focused on innovations that have nothing to do with infrastructure, servers and all physical machines that your code runs on. Building data centres with a large number of servers requires tons of physical resources and is associated with large energy needs. That’s why “green” computing, … Continued

Modular Web Design – The Way Modern Websites Are Built

Introduction  Web content management systems, such as Wordpress, or Drupal, don’t aim for controlling your content. They control web pages. In other words, they are ”template management systems” used primarily (and in most cases solely) for web page management. Content, in its turn, comes in various forms: this can be a blog post, a collection … Continued

Post-Coronavirus Business Landscape: Fintech and Finance-Related Domains

We keep hearing about the economical crisis, but, funny enough, the financial ecosystem doesn’t seem to be suffering that much. Fintech companies are experiencing an unexpected boom in terms of using their applications and getting big-time financial aids from governments of the UK and the USA. At the same time, some of the representatives of … Continued

MarTech – How Technologies Affect Marketing

Marketing technology (MarTech) is the buzzword that gets a lot of publicity recently. It is always hard to figure out whether the new trend is worth all-around attention. Is MarTech worth the return on investment spent on its incorporation? Does MarTech really greatly facilitate the work of a marketer? Does technology simplify communication with the … Continued

The Trend of ‘Retrofitting’ in Smart Manufacturing and Buildings Efficiency

Retrofitting is developing at a full speed in the manufacturing industry. As the competition in the sector is razor-thin, every way to save operational spendings is pretty valuable, so turning to implement it in a clever fashion. The representatives of manufacturing companies should put a tremendous effort into improving their production lines in order to … Continued

Your Sort Guide to Sentiment Analysis

Sentiment analysis — the process of examining texts for opinions and feelings with Natural Language Processing (NLP) and Machine Learning (ML) — gains in popularity with more and more applications appearing to unleash its potential. From providing businesses with insights on how people feel about certain products, topics or advertisements to identifying signs of depression … Continued

Top 5 Risks in IT Projects and How to Avoid Them

Although the importance of risk management in IT should not be underestimated, for some reason, this aspect of product development often gets overlooked. The thing is that regardless of the complexity of your project, there are always some risks that can result in its failure. To avoid unforeseen situations that can damage the whole idea … Continued

Social Networking in Enterprise: Good or Evil?

In addition to covering the basic communication needs of social beings, social networking platforms allow businesses to move towards better connectivity, collaboration, and productivity. That is why they are now on the rise in the modern enterprise workplace.  Nevertheless, the beneficial potential of enterprise social networking (ESN) does not override its controversy. There are cases … Continued

Exploring Top Recruitment Software to Figure Best Solutions Features and Empty Market Niches

Addressing modern recruiting process, the first word that comes to mind to describe it - challenging. It’s time-consuming. Complex. Recently it is also rapidly changing. The switch is made completely towards digital as it is hard to imagine manual processing of all the resumes, sorting and ranking the CVs, organization of onboarding and many other … Continued