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What factors influence on the popularity of mobile app?


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Creating a commercially successful mobile app and racking up downloads is what the majority of software developers dream about. The app landscape is flooded. Still it is developing fast and nowadays numbers more than a million applications available. Needless to say, it turns out to be a catching niche which is profitable to occupy. So as not to slip the chance of breaking through in mobile marketing, one should take into account factors that spotlight the app.

It has been proved that customers fall prey to ease of access and product visibility. That is why most people will download the app that it is featured. Being granted a feature means that your application will become not simply recognizable but well-known and lucrative. It’s not easy to become privileged though. A lot of developers beat their brains out trying to uncover the secret of success. They usually concur in a suggestion that featured apps must be easy to use, beautifully designed, universal and what is more important they should do at least one thing exceptionally. A lot of developers create a slightly better alt...

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How WhatsApp conquers mobile market?


There is no need to explain to anybody what the app WhatsApp is. One of the most successful and profitable mobile instant-messaging platforms has been sold to the world’s largest social network Facebook for 16 billion dollars plus 3 billion dollars for its founders and not-numerous staff recent...
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Gamification Strategies in CRM Software Development


The mission of CRM software is to increase sales and profit. It seems to be a paradox but one can implement CRM into a server or a computer, still not into employees’ thinking and working mentality. In other words, many companies are facing a user adoption problem. According to Salesforce 50% o...
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How to turn your website into the best salesman?


At present it’s hard to imagine any credible company without its own website. Neglecting such a great opportunity to move your goods or services online would be a huge omission. That’s why a great demand for really well-built and well-designed websites arises. And whether you already have a w...
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Cloud computing for the financial services industry


Under the circumstances of the oft-recurring crises and system breakdowns, fierce competitiveness and emboldened clients, changing business models and global financial assets tripling by 2020 (at least, according to some estimation), CIOs see cost reduction as well as the change of the status quo...
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